OCEAN BORN FOUNDATION
2021
OCEAN BORN FOUNDATION
For the planet to survive – we need a healthy ocean. At Ocean Born Foundation we believe the ocean is the biggest natural solution available to tackle the climate crisis so we are fully committed to restoring and protecting it.
Our mission is to create sustainable income streams and invest 100% of all profits to benefit the ocean through our grants, investments and partnerships. We do this by bringing competitive, quality products to market, while minimising our environmental impact. Our work aims to accelerate solutions that reduce the damage human activities have had on the ocean’s ability to protect life on the planet.
100% for the ocean
OUR ACTIVITIES
As consumers we know that we must lower our consumption, prioritise quality over quantity and choose products that are produced with more consideration to the planet. This is embedded in our brand philosophy. All our products are made in the most planet-responsible way possible, of good quality and most importantly 100% of the profits go towards ocean restoration and protection.
That is our promise to you – so you can be sure that you are helping the planet when you drink our beer or wear something out of our collections.
Why the ocean
Planet Earth is the “blue planet”, an ocean planet. The majestic ocean supports and sustains every living species on the planet. We simply cannot survive without a healthy ocean. With every breath we take, with every drop we drink, we’re connected to the ocean. We and all living things depend on its vitality to support and sustain us.
In addition to its beauty, therapeutic powers and recreational opportunities, the ocean does the following…
IT ALLOW US TO BREATHE
The ocean supplies 70% of the world’s oxygen.
IT REGULATES OUR CLIMATE
The ocean transports heat from the equator to the poles, regulating our climate and weather patterns.
IT IS ONE OF THE WORLD'S LARGEST CARBON SINKS
Around 25% of all CO2 emissions are absorbed by the ocean, where they can be stored for millennia.
IT IS HOME TO MUCH OF THE LIFE ON OUR PLANET
The ocean is the largest ecosystem, covering 71% of the Earth’s surface and containing 97% of its water. It also provides 99% of the planet’s living space by volume. With almost one million known species, the ocean has immense potential for scientific discovery, as 91% of its species are still unclassified.
THE OCEAN CONNECTS US
The ocean is the main mode of transport for world trade. With c. 90% of traded goods carried over the waves, it connects cities and countries around the world, driving economic activity and trade.
IT FEEDS US
The ocean is the number one source of protein for more than two billion people, making it a critical source of food. In addition to seafood, ingredients from the ocean are found in a surprising number of food and nutritional products.
THE OCEAN IS CRITICAL TO OUR ECONOMY
The ocean is an important source of jobs and a major source of income. It contributes 2.5% of global GDP and provides employment to 1.5% of the global workforce.
IT SUPPLIES US WITH MEDICINE
Many medicines originate from the ocean, including ingredients that help fight cancer, arthritis, Alzheimer’s and heart disease.
IT ALLOW US TO BREATHE
The ocean supplies 70% of the world’s oxygen.
IT REGULATES OUR CLIMATE:
The ocean transports heat from the equator to the poles, regulating our climate and weather patterns.
IT IS ONE OF THE WORLD'S LARGEST CARBON SINKS:
Around 25% of all CO2 emissions are absorbed by the ocean, where they can be stored for millennia.
IT IS HOME TO MUCH OF THE LIFE ON OUR PLANET:
The ocean is the largest ecosystem, covering 71% of the Earth’s surface and containing 97% of its water. It also provides 99% of the planet’s living space by volume. With almost one million known species, the ocean has immense potential for scientific discovery, as 91% of its species are still unclassified.
THE OCEAN CONNECTS US.
The ocean is the main mode of transport for world trade. With c. 90% of traded goods carried over the waves, it connects cities and countries around the world, driving economic activity and trade.
IT FEEDS US:
The ocean is the number one source of protein for more than two billion people, making it a critical source of food. In addition to seafood, ingredients from the ocean are found in a surprising number of food and nutritional products.
THE OCEAN IS CRITICAL TO OUR ECONOMY.
The ocean is an important source of jobs and a major source of income. It contributes 2.5% of global GDP and provides employment to 1.5% of the global workforce.
IT SUPPLIES US WITH MEDICINE:
Many medicines originate from the ocean, including ingredients that help fight cancer, arthritis, Alzheimer’s and heart disease.
Our role in this
But as powerful as the ocean is, we are now testing its limits and it finds itself at the edges of its resilience. The responsibility to restore the ocean back to health has fallen on all of us alive today.
We are indeed the first to truly understand the problem – and the last with a chance to do anything about it. The encouraging news is the rapid growth in number of individuals and organisations that understand the urgency and are taking action.
At Ocean Born Foundation we are fully committed to this global effort and are directing all of our resources to this.
Our purpose is clear: The ocean matters.
“This is the decade in which change must happen.”
Cristina Mittermeier
OCEAN BORN PATRON