Beer range gives 100% back to the ocean

July 1, 2021

Ocean Beer gives back 100% of all profits to ocean clean-up and ocean conservation projects around the world.


Ocean Beer, a premium craft beer has launched in the UK and is available to buy now at and through Honest Grapes (Green Retailer of the Year 2020). 100% of profits from the sale of the beer go to ocean conservation and ocean clean-up.


The story of Ocean Beer began in 2016 with three surfers in Portugal – one Spanish, one Portuguese and one South African – who each shared the same two passions: beer and the ocean. The trio were becoming increasingly aware of the poor state of the waters they surfed in and so the idea was born – to brew and sell quality beer to fund the clean-up of their beaches.


In the face of a growing global climate crisis, this idea was the inspiration for Ocean Beer, which was launched in 2020. Ocean Beer is an innovative organisation that leads the way in showing how consumers can play an increasing role in accelerating the positive change for the ocean that is so crucially needed. Ocean Beer gives consumers the opportunity to consciously choose an ethical product that minimises environment impact and funds ocean conservation, without compromising on taste and quality.


As well as its commitment to the ocean, Ocean Beer is a fair and transparent organisation, working with partners that have a shared vision to accelerate the pace of sustainability. Ocean Beer strives for low waste and sustainable production across all products, including labels made from 100% recycled materials, bottles made from over 70% recycled glass and all bottles and packaging being 100% recyclable. The full range is ethically brewed and vegan.


Pablo Martinez, CEO of Ocean Beer, said: “Ocean Beer is a beer with a purpose. Our mission is to accelerate the pace of ocean clean-up and conservation by bringing to market an environmentally friendly product of which 100% of profits are invested into protecting the ocean. We want to show the power we each have as consumers to make a difference through our choices and reinforce awareness around responsible consumption, sustainability and ocean conservation. It is in everyone’s hands to make the world better through our actions and decisions. By choosing Ocean Beer you are contributing to a greater good.”

Choose your brand to protect what you love.